Jeanne Hamburg and Joseph A. Farco, Members of law firm Norris McLaughlin, P.A., will present “The Future Is Served – Understanding the Issues and Risks Involved When Using 3D Printing in Food Manufacturing” for the Specialty Food Association Specialty Food Live! 2020.
Issues and Risks in 3D Printing for Food Manufacturing
Confections, cheese, pasta, and vegetarian steak: just a few of the types of food that can be printed using additive manufacturing, a.k.a., 3D-Printing. This culinary evolution comes with new opportunities as well as pitfalls, masterpieces, and counterfeits, all of which will be discussed, such as:
- Recipes in the form of 3D printing source code
- Competitors copying the look and feel of products using 3D Scanners
- Kitchen espionage using USB drives in possession of departing chefs
- Patenting methods of making items from vegan cake to chocolate pizza
When: Thursday, September 24, 2020
2:00 – 3:00 p.m.
About Jeanne Hamburg
Jeanne concentrates her practice in all aspects of copyright and trademark law, both in litigation and in the transactional area. Resident in the New York City office, she assists clients in the food, beverage, and restaurant industries with their IP needs. In each year since 2009, Jeanne has been recognized in New York Super Lawyers® for Intellectual Property and Intellectual Property Litigation. Only 5% of New York attorneys are given this honor. Additionally, Jeanne is ranked in the 2019 World Trademark Review 1000 – The World’s Leading Trademark Professionals, which lists the top 1,000 trademark attorneys in 70 jurisdictions globally. Among a group of fewer than 90 trademark professionals in New York, she was named a top trademark attorney in the areas of enforcement and litigation.
Jeanne litigates copyright, trademark, and cybersquatting cases through trial and, if necessary, appeal. To this end, she has acted as national counsel in federal courts across the country to bring and defend infringement claims for clients, both foreign and domestic. Additionally, Jeanne has recovered domain names for clients in many Uniform Domain Name Dispute Resolution Proceedings and prosecuted and defended numerous opposition and cancellation proceedings and ex parte appeals in the Trademark Trial and Appeal Board. She recently litigated through appeal to the Federal Circuit a food trademark case that has been described as generating one of the most important trademark decisions in 2018.
In the transactional area, Jeanne counsels clients on intellectual property aspects of mergers and acquisitions. She is experienced in copyright and trademark clearance, prosecution, and enforcement, and has particular expertise with contentious and transactional issues arising from the Internet.
As a co-author of the firm’s trademark, copyright, and unfair competition law blog, More Than Your MaⓇk™, Jeanne is a frequent writer and speaker on intellectual property topics and is active in many trade groups in industries whose clients she serves. Additionally, she is a member of the New York State Restaurant Association, the Specialty Food Association, and the International Trademark Association (INTA), currently serving on its Leadership Development Committee. Jeanne formerly served on the Government Officials Training Committee, was nominated and served as Chair of INTA’s Law Firm Committee, and was selected as a speaker for INTA’s Trademark Basics “Maintaining the Perfect Partnership” seminar held in New York for inside and outside counsel.
About Joe Farco
Joe focuses his practice on intellectual property matters including litigation, patent, and trade secret transactions. He uses his litigation and prosecution experience to provide opinions concerning patentability, non-infringement, and invalidity, to assist clients in making well-informed intellectual property decisions for their business or for helping avoid allegations of induced infringement and/or willful infringement of patents.
As a trial patent lawyer, Joe represents patent owners, including inventors, and foreign and domestic companies in district court and the International Trade Commission. He handles pre-filing due diligence for patent owners on how to best assert their patents; cease-and-desist correspondence to avoid litigation; and all aspects, including oral arguments, of Markman proceedings, summary judgment briefs, pre- and post-trial memoranda, technical and damages expert preparation and discovery, accounting and costs motions, appeals to the United States Court of Appeals for the Federal Circuit, and petitions for certiorari to the Supreme Court of the United States. Joe also spearheads electronic discovery and strategies for electronically searchable information (ESI).
As a registered patent attorney, Joe practices before the United States Patent and Trademark Office where he counsels clients from all over the world under America Invents Act (AIA) and pre-AIA rules to obtain patent protection in the form of utility and design patents. He has been involved in challenges to patent rights under ex parte reexaminations and inter partes review proceedings.
Prior to his legal career, Joe was a project engineer for Hamilton Sundstrand Space Systems, where he led a team of engineers to develop mechanical, electrical, and materials test analyses for the life-critical Extravehicular Mobility Unit worn by astronauts on space missions to and from the International Space Station.
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